Growth Optimization

Strengthening Value

Focusing Portfolio Investments On What Consumers Value Drive Growth & Deliver Margin

We rebalance your business to provide incremental cash to fuel your growth strategy; innovation, marketing or acquisition. We advocate for rebalancing, not just pulling back, creating the opportunity to increase where warranted to improve customer experience, shelf presence or marketing. The multiple perspective approach identifies previously unidentified linkages across your business model that when combined create powerful competitive advantage.
CONSUMERS FIRST… ALWAYS

What Consumers Value Drives Business Value

Everything we do starts with your consumer. If your offering doesn’t work for them, it will never work for your business. Consumer needs lead the way. Our fact-based approach, based on clear understanding what features consumers value and what they are willing to pay, provides the framework for tradeoff discussions and business decisions throughout the project and beyond.

INCREASE

The value added attributes for which the consumer will pay…and Market Them

MINIMIZE

All non-value added attributes that the consumer doesn’t want to pay for but we must include

DEPRIORITIZE

All non-value added attributes that the consumer won’t pay for and that we don’t need

DRIVE SUSTAINABLE PROFITABLE GROWTH

Top Line Growth

Product Improvements

New Products

Mktg & Claims
Identification

Merchandising
& Packaging

Bottom Line Growth

Product Spec Refinement

Complexity
Reduction

Supply Chain
Optimization

Vendor
Reduction

HOLISTIC UNDERSTANDING OF YOUR BUSINESS ACROSS ALL FUNCTIONS

We work collaboratively across the organization, aligning functions and developing and communicating a clear vision. The team works across all functions enabling top line growth and bottom line savings through many levers of your business. This ensures that not only enough high-impact ideas are generated, but that the organization is bought into these ideas and they can be readily implemented.

WE CAN HELP

Value Proposition Optimization
Clean Sheet Costing
Product Optimization
Complexity Reduction
Cost Savings

Workshop Cost: This workshop is brought into your organization. The workshop fees range from $70,000 to $200,000 depending on the complexity and your data readiness. This does not include travel. Discounts are available for multiple workshops.

Interested in Growth Optimization

We would love to have you join us!